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Programs : Brochure

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  • Locations: Beijing, China; Shanghai, China; Suzhou, China
  • Program Terms: Winter
  • Restrictions: Monash applicants only
Dates / Deadlines:
Term Year App Deadline Decision Date Start Date End Date
Winter 2018 16/03/2018 ** Rolling Admission 23/06/2018 07/07/2018

** Indicates rolling admission application process. Applicants will be notified of acceptance into this program once their application has been reviewed by the Monash Abroad office, and will be able to complete post-decision materials prior to the term's application deadline.
Program Description:

Global Study Program in Marketing

The Global Study Program in Marketing, established in 1984, is offered every year to postgraduate and undergraduate students providing first-hand experience with senior marketers and to expose students to the dynamics of different cultures and their impact on marketing. The focus of the Winter program is on execution of marketing in China.

Students will have unparalleled access Chief Marketing Officers and senior marketing practitioners. These marketers offer insights and perspectives that cannot be found in textbooks; first-hand experience on the development, execution and management of marketing.

During the program students engage in a broad range of cultural activities and spend time independently exploring and discovering different cities with 24 fellow marketing students. There is 24/7 access to two marketing academics to support students through the program.

Eligibility
  • Postgraduate students (MKX5521) are considered based on the number of marketing units completed and an interview with the program coordinator. They must have an overall credit average.
  • Undergraduate students (MKX3521) must be in their 2nd or 3rd year and have completed a minimum of eight units, including three marketing units, with an overall credit average. Undergraduate students in both B.Bus and B.Com degree offerings the unit can be counted as a capstone unit.
Financial support
  • Please see the information regarding financial assistance.  
  • You receive a $500 travel grant once your application is approved and free travel insurance.
  • The travel grant will be paid about 3 weeks before departure. Please read the PDS on the university student travel insurance site, as some pre-existing conditions, exclusions of items and extra travel may not be covered.  Please note for any pre-existing condition, the university travel insurance office must be notified and doctor’s clearance must be obtained.
  • Undergraduate students - please see the information regarding OS-HELP loans. 


Passports
  • You must have a valid Passport that does not expire until six months after the date of departure.  If you do not have a valid passport please organise now!  
Travel insurance

Travel Insurance that is independent from the university insurance and depending on risk factor with your health usually starts from $180 upwards.  If you shop around you can usually get some good deals through your private health insurer.  Please note if you have a pre-existing condition you are obliged to disclose the information to the Monash Business School and university insurer and obtain clearance from your doctor or specialist for travel.

Timetable details
 
Date Time Location
Monday 23 April Orientation session 5:30pm Caulfield TBA
Friday 18 May
Saturday 19 May
Academic content/Group formation/
Task allocation
8:30am - 5:30pm
Caulfield TBA
Sunday 24 June Program commences 9:00am Shanghai
Saturday 7 July Program concludes 12:00pm Beijing
Sunday 29 July Final report due 12:00pm Melbourne